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Blockchain’s New Face: women in the UAE’s web3 sector will overtake the worldwide market

The Viral Women of Web3 education campaign by American expat Sarah Omolewu’s Maven Global Access, in partnership with the Abu Dhabi Investment Office, offers $1 million in free blockchain domains to all women in Abu Dhabi and wins the most accolades in the Middle East.

As Tyra Banks, Deepak Chopra, Metta World Peace, and Patrice Evra commit to launching their enterprises in Abu Dhabi, investment and employment opportunities centered on Blockchain and Web3 will increase.

/PRNewswire/ — ABU DHABI, United Arab Emirates, December 15, 2022, Sarah Omolewu, an American expat in the UAE, worked diligently to bring Web3 and Blockchain ventures to Abu Dhabi and empower more women to enter the heavily male-dominated sector, earning her company, Maven Global Access (MGA), and its program partner, Abu Dhabi Investment Office, recognition as the Middle East’s premier program for Web3 and Blockchain initiatives.

While women comprise less than 5% of Web3 and crypto founders worldwide, the Blockchain domain giveaway in cooperation with Unstoppable Domains offered $1 million worth of Web3 domains to all Abu Dhabi-based women in order to provide them with the tools necessary to launch a Web3 firm.

Last week, the MGA ‘Women of Web3’ campaign, backed by the Abu Dhabi Investment Office and partners Weber Shandwick and TBWA/RAAD, won the top award for ‘Best Technology Campaign’ at the Middle East Public Relations Awards.

The buzz reinforced Middle Eastern women’s passion for tech opportunities and Abu Dhabi’s ambition to become a global leader in Blockchain and Web3. The legacy-building effort has the ability to affect the lives of generations of women throughout the globe in a market of expatriates from over 200 nations.

The record-breaking campaign by Maven Global Access garnered approximately 1 billion impressions globally, was reported in 21 countries, and was translated into 13 languages.

With recent commitments from celebrity entrepreneurs Deepak Chopra, Metta World Peace, and Patrice Evra to extend their Web3 business initiatives, Abu Dhabi is expected to swiftly become a key global hub for Web3 founders and leaders. Sarah Omolewu directs the premier program at Maven Global Access and has acquired these and other celebrity entrepreneurs and ambassadors for the initiative by using her extensive connections in US celebrity and investment circles. Three years in a row, she has been designated one of the UAE’s “Top 100 Most Influential People” for her pioneering work in entertainment marketing and promotion of women’s IN-empowerment in the area.

As a women-led, women and minority-focused international expansion consultancy, Maven Global Access is on a mission to not only supercharge international expansion for those who have been historically overlooked and underserved by investors but also to place women at the helm of emerging technology business ventures that will shape our future and create intergenerational wealth.

Deepak Chopra, the founder of the metaverse wellness platform ChopraVerse, Metta World Peace, ex-Lakers player and founder of the technology platform XvsX Sports, and Patrice Evra, former Manchester United captain and founder of the digital content studio Turf Media, have all signed contracts to launch their respective businesses in 2023. As part of Omolewu’s program, Tyra Banks has announced the debut of her Smize Cream ice cream brand in Abu Dhabi in May 2022.

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About MahKa

Blockchain's New Face: women in the UAE's web3 sector will overtake the worldwide marketMahKa loves exploring the decentralized world. She writes about NFTs, the metaverse, Web3 and similar topics.

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