Marina Raphael, a luxury handbag designer, debuted today her newest capsule collection, which was designed in cooperation with Eugenie Niarchos, Creative Director of Venyx World. The collection was released on October 18th. In addition to that, the NFT version of the bag can be purchased digitally within the Metaverse.
Since she launched her namesake brand in 2018, Raphael’s collection of handbags has remained faithful to the refined and timeless aesthetics of the brand, while still appealing to a contemporary fan base with inventive and glamorous components. Raphael Swarovski, who is a member of the Swarovski family and is in his sixth generation, is responsible for the design, which features an abundance of sparkles and crystals.
The Venyx shape is destined to become an instant classic, a bag that resembles a space-age jewellery box that is perfect for storing secrets and the essentials of life. From its sleek and a little bit conservative box-style design, to its adorable miniature size and statement metal hardware, to the dazzling colour variations of the crystals, the Venyx shape is a bag that has all the makings of an instant classic.
The new style is characteristic of MR in that it has clean lines, a powerful silhouette, and details that are skilfully created. The Venyx bag is contradictory by nature and paradoxical in concept. It is a reflection of the two female entrepreneurs’ mutual appreciation in elevated design and gem stones, as well as a sense of futuristic innovation. The Venyx bag is simple in shape but with lots of detail.
In addition, as part of this collaboration, Raphael will be making her first foray into the immersive virtual world of Metaverse, where NFTs will be launched for the very first time. This will take place in partnership with Niftify, an NFT marketplace and Web3 platform. A one-of-a-kind NFT will be given as a bonus to the first ten customers who purchase the physical bag through the website. This NFT will depict an animation of the bag opening to reveal a flood of digital gems.
The NFTs grant access to a variety of unique activities and items, including the following: A rainbow crystal choker that is part of a limited edition made by Eugenie Niarchos, of which there are only ten available everywhere in the globe; Participation in forthcoming exclusive events such as pop-up stores, trunk shows, parties, sales events, and other related gatherings; First dibs on new product launches and invitations to exclusive partnerships; Access to upcoming collections before the general public; Unique Skins for potential Metaverse integrations; The customization of one of Marina Raphael’s hallmark designs through close collaboration with the designer
Actually, In their notes, the designers said that the piece was “designed to be a constant contrast to how traditional leather goods are made and built.”
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